About the Coach
Led by Harriet Mellor with over 17 years of building revenue, now creating discipline inside teams like yours.
Not theory borrowed from a company's playbook, actual frameworks built and tested inside the rooms they're used in.
$1.4M in pipeline from a 6-week partner enablement sprint. One partner landed their largest deal to date.
300% more meetings booked following our enablement sessions - we were asked to stop calling as the team couldn't handle the volume generated!
5,000% increase in outbound activity - within 48 hours of on-site coaching. Filled a 150-person webinar and reactivated half a dormant database.
29 meetings booked. 48 conversations. One blitz session.
Flagship Programs
Most training is a two-day high. Energy spikes, then it fades.
Nobody follows up on the follow-up. The framework sits in a shared drive, unopened by month three.
Rhythm isn't built in a workshop. It's built in the weeks and months after it.
6-MONTH PROGRAM
For teams building or resetting an SDR function.
Sales audit and readiness review. A two-day in-person intensive to kick things off. Monthly coaching, call reviews, and sequence optimisation from there.
You leave with a documented operating framework, not a memory of a good day in a room.
6-12 Month Program Options
For teams that need more than a one-off training day.
Whether the goal is better process, stronger conversations, more confidence, tighter accountability or improved pipeline discipline, the programme is built around the outcomes your team needs to achieve.
We start with a sales audit and readiness review, followed by in-person intensives to set the foundations.
Then we stay involved.
Monthly coaching. Call reviews. Sequence optimisation. Pipeline and activity reviews. Quarterly deep dives.
Across the program, your team gets a documented operating framework, stronger coaching habits, ongoing accountability and one-to-one support to help individuals improve and hit their targets.
Built to create lasting change, not a short-term spike.
SALES KICK-OFFS
Not every team needs a 6-month rebuild. Some need one sharp day.
An in-person session or keynote built into your team's kickoff - a working session tied to what you're building next, shaped by insights from our pre-session assessments.
It's shaped to fit and includes accountability and follow up sessions.
"Very engaging and very useful. Our sessions significantly increased both the volume and quality of calls, while boosting team efficiency and engagement."
— Jessica Entwistle, Head of Sales, Secarma
Before you ask...
01
Is this training or coaching?
Both, in sequence. Training without follow-through fades. Coaching without a framework has nothing to reinforce. We build the framework, then hold the rhythm.
02
What do we actually walk away with?
A documented operating model, playbooks built for your market, and a team that's been coached through using them live — not just handed a slide deck.
03
Do you work with teams outside SDR?
AEs, BDMs, SDRs — and the partner and MSP teams sitting alongside them. If revenue in your business depends on rhythm, alignment, and follow-through, this is built for that team.
04
What happens after I apply?
A short application. We review it, then get on a call to confirm fit before anything's booked.
Six months from now, is your floor running on habits or on hope?
5 program partners a year. Built to compound.
Not every problem is a coaching problem. If it's capacity, not habits - check out LDR